Paris – Singapore, April 29, 2024 – drcom, a global life sciences medico-marketing agency is delighted to announce the appointment of Mr. Gwenael Meneux as its new Deputy CEO. He will be transitioning to takeover from Mr. Didier Roumengas, historical founder, by the end of the year. Gwenael brings a wealth of experience and leadership to the role, which will be instrumental in driving drcom’s strategic vision forward.
Prior to joining drcom, Gwenael held several key positions with AstraZeneca, including Commercial Excellence & Strategy and General Management roles in France and in China. He also has an extensive background in strategic consulting (BCG) and in FMCG marketing & communication (L’Oréal).
Gwenael’s appointment underlines drcom’s commitment to enhancing its leadership team with top-tier talent, ensuring that the agency remains at the forefront of innovation to serve their pharmaceutical clients’ needs. Drcom will continue to work closely with both global pharma companies and local emerging leaders in the extension into Asia & beyond.
“I’m thrilled to join such a talented team. For the last 2 decades, drcom has been instrumental in supporting the transformation of pharma interaction with HCPs and with patients. They have pioneered Closed Loop Marketing and omnichannel management into the healthcare landscape in Europe and in APAC region. Nowadays, Life Science players’ needs are evolving with more customized, targeted and highly scientific narratives. drcom will continue to be at the forefront of innovation to support those critical evolution.” – says Gwenael Meneux, Deputy CEO of drcom.
About drcom
drcom is a global life sciences medico-marketing agency with omnichannel & storytelling expertise. Founded more than 2 decades ago, drcom is a pioneer of digital communication and omnichannel management in healthcare. Its team leverage customized content, data-driven personalization, artificial intelligence & interactive innovation to deliver an immersive omnichannel experience for Healthcare professionals and for patients. drcom supports over 30 life sciences companies globally (Sanofi, Boehringer-Ingelheim, Takeda, Nestlé, Santen & Abbott etc) with presence in France, Singapore, China, Vietnam, Philippines and Australia.
For media enquiries or further information, please contact Mr. Michael Phee at michael.phee@drcomgroup.com or +65 89495622